Branding & visual identity
How the business is recognised before it is read.
- Logo and usage variants
- Colour and typography system
- Brand guidelines
- Applications on vehicles, uniforms and signage
Creative area
Creative Studio
Identity, characters and visual assets. The layer that makes the system recognisable at a glance.
Creative Studio exists because many local service businesses do great work with no identity to back it up. This is where we build that part.
- Visual identity for your business
- Graphic design
- Brand mascots & characters
- Designs for campaigns & content
01Creative area
Identity and assets
“My brand doesn’t look like the quality of the work I deliver.”
Graphic design
The day-to-day pieces, with the same coherence.
- Social and campaign pieces
- Print material and signage
- Presentations and proposals
- Editable templates for the team
Brand characters & mascots
A brand with its own face is remembered differently.
- Concept and character construction
- Pose and expression sheet
- Usage guide
- Applications in campaigns and content
Creative assets for campaigns & content
Visual raw material to feed the system.
- Illustration and composition
- Adaptation by format and channel
- Seasonal families of pieces
- Editable file handover
02Our own case
Our own mascot, as proof of method
The NewBox mascot was designed with the same process we apply for clients: concept, character construction, pose sheet and usage rules. It is the one example we can show in full, because the brand is ours.
03Next step
An initial evaluation of your digital presence
An orderly review of what you already have: site, local presence, campaigns and measurement. We tell you what is working, what is missing and what we would prioritise.
The form takes about 3 minutes.
- Review of the current site: structure, message, speed and contact paths.
- Local presence: Google Business Profile, reviews and area coverage.
- Campaigns and measurement: what is being recorded and what is not.
- A prioritised recommendation, with or without us.
I will personally review your business information.
Yessika Herrera
Founder of NewBox
Let’s start
Tell us what is going on with your business.
If you prefer, write to us directly and we will talk it through without any forms in between.
Go to contact